Amazon com was earlier known as cadabra com

Amazon.com was earlier known as Cadabra.com

Amazon.com, one of the largest e-commerce platforms in the world, has a fascinating history. Did you know that it was initially called Cadabra.com? Yes, you read it right! Before the birth of the online retail giant we know today, Amazon.com was known by a completely different name.

It all began in 1994, when Jeff Bezos decided to start an online bookstore. He brainstormed a list of potential names for his new venture and eventually settled on “Cadabra.com.” However, Bezos soon realized that the name “Cadabra.com” sounded too similar to “cadaver,” which means a corpse. Understandably, he was concerned about potential mispronunciations or misinterpretations of the name.

Considering the need for a more impactful and memorable name, Bezos decided to explore other options. He wanted a name that would reflect the vastness of his online store, which would eventually expand beyond just books to offer a wide range of products. After consulting with friends and colleagues, Bezos came up with the name “Amazon.com.”

“Amazon” immediately captured Bezos’ imagination because it referred to the largest river in the world, the Amazon River. Bezos envisioned his online store as being equally vast and diverse. The name also had an appealing sound, was easy to spell, and would likely be unforgettable for potential customers.

Once the decision was made, Bezos wasted no time in rebranding his company. On November 13, 1997, the Cadabra.com domain was registered as Amazon.com. This transition marked a significant milestone in the company’s history and laid the foundation for the global e-commerce giant we know today.

It is interesting to note that the name “Amazon” not only represents the vastness of the online marketplace but also signifies the company’s ambition to be the biggest, just like the Amazon River is the largest river in terms of discharge volume. This bold and visionary move to change the name turned out to be a crucial step in the success story of Amazon.com.

As Amazon.com grew and diversified, it redefined the retail industry, popularizing online shopping and introducing innovative services such as Amazon Prime, Amazon Web Services, and Kindle. Today, Amazon.com has become the go-to platform for millions of people worldwide, offering an extensive range of products, impeccable customer service, and efficient delivery.

In conclusion, the fact that Amazon.com was earlier known as Cadabra.com reveals the meticulous thought process and strategic decisions involved in building a successful brand. From a simple online bookstore to a global e-commerce giant, Amazon.com continues to shape the retail landscape, embracing its past while consistently redefining the future.

Source: Mashable.com